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Via Tornetta 1, 06123 Perugia – ITALY

Panis and Setacci collections

Soft and generous shapes for the Panis and Setacci collections: more than just a homage, a heartfelt love letter to the millenary tradition of bread-making in Altamura.

Panis collection
Role
Collections Designer
Service
Product research and development
Client
Amura Lab
When
2018

Shapes and colours that we find in the assertive and essential lines of the elements of the collection, which included seating, sofa, bed and ottoman.

The latter, in particular, narrates in the most immediate fashion the essence of the project, thanks to the evident hints to the cuts applied on the dough, that determines the loaf’s shape.

An invitation to encounters, to conviviality, to discover again the pleasure of sharing our own time with others.

The Panis collection is completed with the versatile occasional tables Setacci, born out of the same inspiration as the seating collection.

Formally inspired by the ancient sieves, they feature perforated tops in metal, wood or cuoio; the same materials feature in the base, made by a single curved surface, kept together with cuoio stitching.

Heritage is a concept that, in Altamura, is closely identified with the warm fragrance of a large loaf of bread, inviting to conviviality. And it’s to this very millennia-old tradition and to its land of origin that Amura wants to pay homage with its new Panis collection.

The iconic image of the large loafs, a veritable local cult, becomes thus the inspiration for a line of upholstery with generous, soft shapes that can be declined in all possible configurations, from chair to sofa and bed.

The essence of the project is best told by the ottomans, where the hint to the cuts traditionally applied on the dough is evident the most. The swift and essential lines, though never severe, that shape the entire collection also hint back at the stamps traditionally used by each Altamurana family to mark their own loafs, some fascinating hand-carved wooden artefacts with hints at an evident link between design, nature and ancestral knowledge.

Panis Collection
Panis Collection
Panis Collection
Panis Collection
Panis Collection
Panis Collection dettaglio
Panis Collection dettaglio
Panis Collection
Panis Collection
Panis Collection
Panis Collection
Panis Collection
Panis Pouf dettaglio
Panis Collection
Panis Collection
Panis Collection

Design in collaboration with Rosaria Copeta, Anton Cristell and Emanuel Gargano.


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